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Thursday, February 6, 2014

Pure Storage Forever Flash program aims at lowering support charges

All-flash storage array provider Pure Storage Inc. today launched its Forever Flash program, which provides free controller upgrades when renewing maintenance and support contracts and allows organizations to reset contracts when upgrading or expanding hardware.

Matt Kixmoeller, Pure Storage's vice president of products, said the Forever Flash program is designed to reduce total cost of ownership (TCO) for the Pure Storage FlashArray by addressing two storage-industry practices that can significantly increase the operating and capital expenses associated with storage arrays. One is the out-year maintenance bill that customers get hit with when their initial maintenance contract expires. The other is the time and expense of forklift upgrades.

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